Thursday, August 14, 2014

PRESS RELEASE: Connect DFW Thriving in Telecommunications Industry

IRVING, TX – Connect DFW is accomplishing big things in the telecommunications industry. The firm is adding customers and building relationships on behalf of one of the biggest Internet, phone, and cable television providers in the nation.

Since adding a top telecommunications client last September, the firm has added over 1,500 customers in the Dallas/Fort Worth area. Connect DFW’s highly-skilled team of marketing professionals has also reached out to existing and former customers to spread the word about their new client’s services. Working with one of the very best telecommunications providers in the country is a perfect fit for Connect DFW. The firm has built a solid reputation as a leader in customer acquisition, utilizing unique experiential campaigns to make substantial gains for their clients.

Read Full Press Release Here.

PREMIUM PRESS RELEASE: Connect DFW, Dallas Sports Marketing Leader, Announces Successful Campaign with Texas Rangers

As the brand representative for a variety of sports teams and venues, Connect DFW is responsible for making an impactful connection with consumers. As company president Rachel explained, their methods are effective even when a sports team is in a slump. "When a team is struggling, their ticket sales automatically go down," Rachel said. "We are able to circumvent this by attaching our promotions to a sharp, intelligent brand ambassador who promotes everything the ballpark has to offer."
The sporting industry continues to prosper each year, with projected growth of $145.3 billion between 2010 and 2015. Still, one of Connect DFW's biggest goals is to draw new fans to the games, particularly people who would not have attended a sporting event otherwise.

Tuesday, July 15, 2014

Connect DFW on Interactive Marketing in the Sports Industry

ConnectDFW excels as brand representatives for several sports teams and venues. Our interactive approach has resulted in significant growth for many local clients because of our commitment to creating engaging, exciting consumer events.
As our president, Rachel, explained, our methods are effective even when the team is in a slump. “When a team is struggling, their ticket sales automatically go down,” Rachel said. “We are able to circumvent this by attaching our promotions to a sharp, intelligent brand ambassador who promotes everything the ballpark has to offer.”

One of our biggest goals is to attract new fans to the games, and we are able to accomplish this in several ways. We organize team-building events for local businesses, design rewards packages for employee recognition, and even promote family-friendly nights which draw young fans to the stadium with their parents. It is all part of our targeted approach, which is able to make a larger impact than traditional advertising. At Connect DFW, we create a personalized experience for each fan that comes through the gate.

With over thirty years of experience as an organization, we have successfully provided positive results for ourselves, our clients, and countless customers. This comes from our commitment to creating memorable, engaging moments for each person that we encounter. As a result, we bring fans to the stadiums and fill seats that would otherwise sit empty. From our clients’ point of view, we got their fans to the park so now everything that they buy is pure profit. For the consumer, we created an experience that they will never forget - an opportunity to do something exciting and fun.


At Connect DFW, we are dedicated to creating long-term growth for our clients in the sports industry. We look forward to our continued role as innovative leaders in this exciting field.


Friday, June 20, 2014

PRESS RELEASE: Connect DFW Brings Back Inspiration from National Leadership Conference

IRVING, TX – Connect DFW recently attended the National Leadership Conference in Dallas, Texas, bringing back inspiration from the conference itself while the team was brought closer together by the travel experience.

Top performers from the Connect DFW team were thrilled to return to the office with fresh approaches to providing the very best for their clients. The conference offered great opportunities for networking with top performers from the industry, both during the day and at after-hours social events. The firm’s most accomplished executives were able to gain insight into what makes other high-performing marketing professionals successful while also sharing advice of their own. Industry gatherings like this also bring together the brightest technological minds, and team members received an up-close look at some of the latest research methods and data analysis tools.

Read Full Press Release Here.

Wednesday, June 11, 2014

Connect DFW Knows the Best Marketing is Interactive

ConnectDFW has become a leader in sports and entertainment marketing through unique promotional campaigns. Our home base of Dallas/Fort Worth features a rapidly growing population with a very young demographic, and we fully appreciate the value of an interactive marketing approach.



When it comes to reaching a diverse and expanding audience, there is really no substitute for being able to connect with people in a direct and vibrant way. Here are some key elements of interactive marketing that make it such an effective method:

  • Going Beyond Metrics:  Traditional metrics may track website visits or email click throughs, but they aren’t able to provide data for follow-up. Interactive methods allow for deeper customer experiences and more actionable information.
  • Engagement:  Capturing the attention of your ideal audience is always a challenge. Allowing them to interact directly ensures that they are more educated and feel like a valued customer instead of simply feeling like a target.
  • Efficiency:  Capturing more in-depth data from prospective customers allows marketers to adapt quickly and address needs. No time is wasted on prospects with a low interest level in your product or service.
  • Extension:  Repurposing marketing content is a great way to expand a promotion. Breaking it up into components tailored for different audiences can help you reach a wider audience efficiently.


The benefits of a dynamic outreach strategy are many. It allows for a deeper connection with potential customers and enables adaptability at a moment’s notice. Connect DFW will continue providing our clients with striking interactive promotions that deliver consistently striking results.

Wednesday, May 28, 2014

PRESS RELEASE: Connect DFW Announces Three Key Promotions

IRVING, TX – Connect DFW, a premium lead generation firm in Texas, has been growing rapidly over the past quarter and has recently promoted several executives to more senior roles in order to ensure adequate leadership for their clients.

According to Rachel, Connect DFW’s director of operations, their expanding client portfolio, which includes national Fortune 500 clients, has given their team members many opportunities to demonstrate their skills in marketing and leadership, several of whom will now be promoted to positions higher in the company. This kind of professional advancement is common in the company because of its strong training program and hands-on educational experiences. As a result, Connect DFW is able to scale up to meet client demands with ease.

Connect DFW is particularly excited about the new growth they will see as a result of their launch of the company’s biggest new client of 2013-2014, Verizon. To hit the targets demanded of this client, they have promoted Philip to a position on the management team. Philip was instrumental in developing and kick-starting the program in September 2013, expanding it exceptionally well in a short period of time.

Read Full Press Release Here.

Friday, April 4, 2014

PRESS RELEASE: Connect DFW Announces Continuing Contract with Texas Rangers

IRVING, TX – Connect DFW, a leading customer acquisition firm specializing in high-performance promotions for leading sports and entertainment companies, is pleased to announce their continuing partnership with the Texas Rangers.

The company has worked with the Texas Rangers as a client for the past 12 years and is delighted that the franchise will be continuing their contract with Connect DFW for another season. As Rachel, the firm’s CEO explained, “The campaign that we run on their behalf really expands their reach. In past seasons we have contributed to putting hundreds of thousands of fans into their stadium.” She went on to say that, “We’ve generated outstanding revenue for the team as well as for our company as a result of our partnership.”

The campaign kicked off on April 3, 2014, and with it the high expectations of what will come in the next few months. The goal for Connect DFW is to build upon last year’s success and surpass the results in order to take the team spirit to new regions never before targeted.

Read Full Press Release Here.